Read Time: 4 - 5 minutes
The majority of people, when they’re searching for a product or service, start with an Internet search. Google uses its users’ location data to generate search results in their area, so it automatically spits out a list of businesses that are nearby and provide what they need—and people generally don’t scroll past the first few results before they make up their minds. For a local business to have a shot, it needs to grab a spot near the top of Google’s local search results. Here are some tips for boosting your local search reach on Google, and thus increasing your business.
Read Time: 3 - 4 Minutes
Email “nurtures” help push potential customers along in their journey toward committing to an actual purchase. Nurture emails are like water for a budding flower, helping it grow into full bloom. Here’s how you can optimize yours to earn more conversions and boost your profits.